Fervor & Zeal is a B Corp-certified apparel company built on the belief that ethical fashion can—and should—be a powerful force for good. From sustainable business practices to community-driven advocacy, our first year in business has shown what’s possible when values lead the way.

This journey isn’t just ours. It belongs to a growing community of people who choose ethical clothing, support responsible brands, and believe their purchases can help create real, measurable impact.

Building a B Corp Apparel Brand Rooted in Values

Starting an ethical fashion brand comes with big questions. Can a values-first apparel company succeed? Will people support a business that prioritizes community, advocacy, and transparency over profit maximization?

Thanks to you, the answer has been a resounding yes.

Our first sales weren’t just transactions. They were statements. Every purchase showed that customers are actively seeking B Corp brands, responsible apparel companies, and products that align with their personal values.

Meeting many of you in person at pop-up markets around San Diego reinforced that belief. These events helped us build genuine community connections and reminded us why ethical fashion matters: it brings people together around shared purpose.

A Give-Back Apparel Model That Creates Real Impact

As a certified B Corporation, accountability and impact are at the core of how we operate. That’s why 50% of all profits from every sale are donated to support artists and nonprofit organizations doing critical work in their communities.

Beyond profit-sharing, our ethical fashion model includes:

  • Paying artists upfront and fairly
  • Offering bulk discounts to nonprofit partners
  • Prioritizing generosity, accessibility, and long-term impact

Because of our community, our first year resulted in $8,525.92 given back to artists and nonprofit partners. Each purchase became an act of advocacy—and proof that ethical consumerism truly works.

Growing an Ethical Fashion Community

Our impact extends beyond apparel. Through social media, collaborative storytelling, and the support of incredible interns, we’ve grown a community of nearly 400 people who believe in sustainable fashion, values-driven business, and purpose over profit.

We’ve learned a tremendous amount in our first year—from responsible production to impact reporting—and we’re committed to continual improvement, transparency, and growth as a B Corp.

What’s Next for Fervor & Zeal

As we look ahead, we’re excited to deepen our work in ethical fashion and advocacy by:

  • Partnering with more impactful nonprofit organizations
  • Collaborating with additional artists and designers
  • Expanding into new apparel styles and sustainable products
  • Improving our website and accessibility
  • Investing in stronger education- and advocacy-focused marketing

Our goal remains the same: to prove that ethical fashion and give-back apparel can scale without compromising values.

With Deep Gratitude

Thank you for choosing a B Corp apparel brand that puts people, planet, and community first. Your support directly funds artists, strengthens nonprofits, and helps redefine what success looks like in the fashion industry.

When you wear Fervor & Zeal, you’re not just wearing ethical clothing.

You’re helping build a movement rooted in advocacy, gratitude, and meaningful change.